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Eco-sweet Collaboration: Chupa Chups + Parfina

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PARAFINA-&-CHUPACHUS_-SUMMER-2017-5

The young Spanish eyewear brand, Parafina, has teamed up with the most famous lollipop in the world, Chupa Chups, to create an extra fun capsule collection of sunglasses for the 2017 summer season.
Parafina’s shades are a fashion product with a green concept and a sweet heart at the base. They are produced using eco-friendly materials, such as ecosilicone made by recycled PET bottles, on the front frame and 100% bamboo, from own forests, on the temples.

The sweet and fun soul of this eyewear brand make it a perfect match for the world’s most popular lollipop brand. Both brands have their Spanish origin, a thirst for life and a fun young spirit in common.
Presented during the last Pitti Uomo show, this capsule collection offers one model which is available in three different colour variants: blue, yellow and red with a 400UV protection lens in green or blue. Chupa Chups’ logo is nicely engraved on the bamboo temples, and on the original packaging, which hides a sweet surprise…

Moreover Parafina and Chupa Chups will also donate 5% of sales from this limited edition to a foundation, collaborating in different social integration initiatives for children and young people living in shelters. Details of these actions will be revealed through the social profiles of both brands during the campaign.


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